Community News

The Cabarrus Events Association announced Susanna Black as this year’s special guest for the TrueCare Pharmacy 93rd Concord Christmas Parade. Black is a Concord native and awarding-winning reporter and anchor with WSOC-TV, Channel 9.  Her daughter Lyla, three years old, will join her in the parade.

“The annual Christmas parade has always been one of my favorite Concord traditions,” said Black. “It’s a time to showcase our best of the best while getting together with loved ones. My family always throws a party at my dad’s office on Union Street, enjoying great food and company while taking in the sights. I’m excited to be this year’s special guest and am looking forward to honoring our essential workers. See you there!”

As the special guest, Black will help pay tribute to the essential workers who supported and sustained the community throughout the COVID-19 pandemic. The Concord Christmas Parade will feature a “Salute to Essential Workers” tribute and community poster contest. Members of the community are encouraged to create signs honoring and thanking local essential workers – those who work in grocery stores, restaurants, warehouses, schools, day care centers, hospitals, public works, police, fire and EMS – and display them along the parade route. Residents can pick up a free poster board to create their sign from one of the Concord Fire Stations or the Boys and Girls Club of Cabarrus County.  Posters will be collected and judged after the parade with winning signs announced in the new year.

Black first joined the Channel 9 news team in September 2019.  Prior to joining WSOC, she traversed the Tar Heel State working in the Wilmington, Greensboro and Raleigh news markets. Black has led several investigations and covered everything from Presidential visits to hurricanes. Her work has been recognized by the North Carolina Associated Press, the Society of Professional Journalists, and the Broadcast Education Association.

Black is a proud graduate of the Hussman School of Journalism and Media at the University of North Carolina at Chapel Hill. Born and raised in Concord, she attended Concord High School and serves on the Advisory Council for the presiding Bishop of the Evangelical Lutheran Church in America. 

For more information on the TrueCare Pharmacy 93rd Concord Christmas Parade, visit or contact the Cabarrus Events Association.